SustainaBol
The new stamp logo and communication for Bologna's sustainability festival, from website and social media to photo and video coverage.
The challenge
SustainaBol is Bologna's festival of sustainability and environmental awareness. Its Expo Area hosts the partners of Bologna Missione Clima and local best practices. The old logo no longer told the festival's story.
The solution
I replaced the logo with a contemporary stamp mark and an icon system referencing aspects of life in Bologna: collaboration, innovation and local history. The website became the festival's information hub, backed by a social strategy of interactive content and community storytelling.
The result
Wotta handled all communication, from online strategy to the event itself, documenting it in photos and video.
- Rebrand and logo
- Icon system
- Website
- Social strategy
- Event photo and video
- Wotta · Comunicazione, foto e video
- SustainaBol · Festival